WATCH: Coors Light Launches Ad Campaign... In Your Dreams

SAN ANGELO, TX – In the video above Coors Light walks you through the newest innovation in advertisement, an ad literally in your dreams.

According to Coors Light, on Feb. 3 days before Super Bowl LV, they will be releasing an 8-hour "soundscape" that will make you dream of Coors Light, Coors Seltzer and of course "The Big Game." 

"The Big Game" will be whatever you mind wants it to be, claims the company.

In the first study that Coors held, participants were given a soundscape hoping to make them dream of nature. Many of the subjects said they saw rivers, mountains, and other scenes. Others remember seeing Coors Light Seltzer.

To watch go to Coors Big Game Dream.

Subscribe to the LIVE! Daily

The LIVE! Daily is the "newspaper to your email" for San Angelo. Each content-packed edition has weather, the popular Top of the Email opinion and rumor mill column, news around the state of Texas, news around west Texas, the latest news stories from San Angelo LIVE!, events, and the most recent obituaries. The bottom of the email contains the most recent rants and comments. The LIVE! daily is emailed 5 days per week. On Sundays, subscribers receive the West Texas Real Estate LIVE! email.

Required

Comments

Post a comment to this article here:

X Close