Blue Bell Announces Tournament to Revive One Discontinued Flavor

 

SAN ANGELO, TX – Blue Bell Ice Cream is offering fans a chance to revive a beloved retired flavor in 2025 through “The Great Scoop Revival Tournament,” which began today.

The tournament features a bracket of 16 discontinued flavors, with fans voting daily from 9 a.m. to 4 p.m. on the Blue Bell website, Instagram, Facebook, and X. Votes are combined from all platforms at the end of each day to determine which flavors advance to the next round.

The first-round pairings include:

  • Strawberry Cheesecake vs. Blueberry Cheesecake
  • Groom’s Cake vs. Red Velvet Cake
  • Hot Fudge Brownie vs. Raspberry Fudge Brownie
  • Gingerbread House vs. Cherry Amaretto Cordial
  • Tiramisu vs. Mocha Madness
  • Key Lime Pie vs. Creole Cream Cheese
  • Lemon Bliss vs. Cookie Cake
  • Triple Chocolate vs. Triple Caramel

The tournament concludes with the finals on Friday, and the winning flavor will be announced next Monday, July 1.

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